ZED RUN is kicking off 2021 in retro-style alongside major video gaming brand ATARI!

We are extremely excited to announce that ZED RUN is officially partnering with ATARI, bringing exclusive racehorses and sponsorship events to our community!

ZED RUN and ATARI will work together to introduce rare and collectible, in-game items designed to reflect ATARI’s most memorable games such as Asteroids®, Centipede®, Missile Command®, Pong® and more!

Soon you will be able to breed, buy and race with or against these one-of-a-kind Atari branded racehorses!

Rare Racehorses Incoming

ZED RUN is set to release twenty (20) one-of-a-kind, official Atari branded racehorses. Each of these racehorses will have unique skin, making them not only visually appealing but also extremely rare.

Twenty (20) unique Z1 to Z10 Genesis racehorses will be released giving you the opportunity to breed with them before going into a 24 hour auction via OpenSea.

Atari Breeding Program

All racehorses will be offered by a verified Atari stable and will be available in the stud marketplace for just 24 hours and can only be bred with seven (7) times.

These racehorses put on a strict breeding schedule and in order to breed with them, you’re going to have to get there quickly.

Atari Auctions

Auctions of all Atari branded racehorses will be done via OpenSea as soon as each racehorse comes out of the Stud Marketplace. Auctions will last for 24 hours with a fair reserve being set.

Atari Sponsored Events

Finally, we are proud to announce that we will also be bringing you qualifiers and main events soon!

ATARI will contribute its signature cryptocurrency ATRI (Atari tokens) towards ZED RUN events. These official ATARI-sponsored racing events will include tournament-based qualifiers with main event sessions set to a weekly racing schedule. Bonus ATARI tokens will be rewarded to users for both the qualifier and main events, creating increased utility and demand for ATRI and giving our own community more to play for within ZED RUN.


Why Is This Important?

Partnering with Atari signifies the impact that ZED RUN has made on the wider blockchain gaming landscape and the momentum we have built over the past 12 months with the help of our community.

Atari logo and symbol, meaning, history, PNG

Working together with VHS enables us to introduce our loyal ATARI community to an exciting new game such as ZED RUN as we take steps to play our part in shaping the blockchain gaming and technology space.

Fred Chesnais – CEO, Atari

ZED RUN has signed a long term agreement with ATARI signalling that much more is yet to come. We will share more details in the coming weeks to signal when these special Atari racehorses will enter the ZED RUN ecosystem!

About Atari

Atari is an interactive entertainment company. As an iconic brand that transcends generations and audiences, the company is globally recognized for its multi-platform, interactive entertainment and licensed products. Atari owns and/or manages a portfolio of more than 200 games and franchises, including world-renowned brands like Asteroids®, Centipede®, Missile Command®, Pong®, and RollerCoaster Tycoon®.


Join the Fun 🐎

Head over to ZED RUN to buy your very own digital racehorse and join one of our fast-growing social channels below.

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